Jeff Fluhr

Venture Partner

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Jeff is a Venture Partner at Craft. He has been a successful tech entrepreneur and investor for two and a half decades.

While at Stanford Graduate School of Business, Jeff entered the annual business plan competition with the idea of creating a trusted and transparent marketplace where fans could buy and sell tickets for sporting events and concerts. He dropped out of school and co-founded StubHub in March 2000. By 2007, StubHub had over 400 employees, more than $600 million of gross merchandise volume, and partnerships with many professional and college sports teams. Jeff served as CEO of StubHub until it was acquired by eBay in 2007. StubHub was one of the pioneers of the vertical marketplace business model. Jeff invests in marketplace businesses, AI applications and payments businesses.

Jeff has invested in several unicorns including Twilio, Warby Parker, Trulia, MDLive, Learneo, Houzz, Route, and ZocDoc.

Jeff began his career working for the Blackstone Group in New York and Thomas Weisel Partners in San Francisco.

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Notable Investments
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Other Investments
Houzz, Learneo, Route, Scope3, Agentio, Instawork, Trusted Health, PeopleDataLabs, Vultron, Endeavor.ai, GenHealth.ai, Autopilot, Camber
Board Member or Observer

Arch, Candex, GenHealth, Instawork, LetsDoThis, Northspyre, PeopleDataLabs, Route, Scope3, Secoda, TIL, Trusted Health, Candex, Palmstreet, Pickle

Focus
Marketplaces, AI Applications, Payments
Companies
Jeff Fluhr
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blog posts

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Why We Invested in Pickle

Craft is thrilled to co-lead Pickle’s $8M seed round—a peer-to-peer rental marketplace for affordable, high-quality clothing and accessories.

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Why We Invested in Secoda

We’re excited to announce that Craft Ventures led the $14M Series A for Secoda, the first AI-powered data discovery and search platform.

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Why We Invested in GenHealth.ai

Craft co-led a $13M investment in GenHealth.ai to drive better health outcomes for everyone.

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Why We Invested in Candex

Craft led a $12 million Series A2 round in Candex, the “tail spend” payments platform for enterprise companies.

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Applying the Burn Multiple to Marketplace Business Models

How to apply the Burn Multiple formula to marketplaces to measure capital efficiency.

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Announcing Craft II: $500 Million for Founders Backing Founders

We’re excited to announce the closing of Craft Ventures’ $500 million second fund.

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Announcing Craft III: $1.1 Billion for SaaS and Marketplaces

Announcing the close of Craft Ventures III ($612M) and Growth I ($510M), totaling $1.12B.

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The Original Apocalypse

A once-in-a-generation stock market crash ushers in a period of economic turbulence and angst for founders.

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50 Shades of Marketplaces

A deep dive into marketplace models by Stubhub founder & Craft investor Jeff Fluhr

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LinkedIn is the New Craigslist

Many people have written about the slew of unicorns created over the past decade by savvy entrepreneurs who picked...

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Route: Why We Led the Series A

I am excited to announce that Craft led the $35 million Series A round for Route earlier this year.

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Snackpass: Why We Led the Series B

We are delighted to lead the $70 million Series B for Snackpass, the order-ahead app that’s going viral on college...

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Instawork: Why We Led the Series C

We are delighted to lead the $60 million Series C round for Instawork, the leading marketplace that connects...

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J Zac Stein and Georg Ell Join Craft as Venture Partners

It is rare to find investors and operators who have unique insight into SaaS and/or marketplace businesses.

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Why We Invested in Northspyre

Craft recently led the $7.5mm Series A for Northspyre, a cloud-based intelligence platform for real estate owners.

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