Insights from our team on building and scaling successful SaaS businesses.

7

MINUTE READ

Efficiency as the Primary Operating Principle

Eight initiatives for SaaS companiesto increase efficiency in an economic downturn.

Read More

6

MINUTE READ

The Burn Multiple

As the economic crisis deepens, capital efficiency becomes a more pressing issue for startups.

Read More

9

MINUTE READ

Cheat Codes: 5 SaaS Sales Challenges & How to Solve Them

Craft hosted a GTM Roundtable discussion last week with sales leaders & founders from eight SaaS companies.

Read More

7

MINUTE READ

The Wilderness Period

Between the time a seed-stage SaaS startup ships its MVP and closes its first few paying customers is the Wilderness...

Read More

5

MINUTE READ

The SaaS Org Chart

You’re the founder of a nicely growing SaaS startup which has just raised a Series A, Series B, or Series C funding...

Read More

8

MINUTE READ

The One Who Defines the Category Wins the Category

No objective is more important for SaaS founders than early category leadership.

Read More

7

MINUTE READ

Enterprises vs SMBs: Who’s the Better Customer for B2B SaaS Startups?

One of the first decisions that a B2B startup has to make is who its initial customer is going to be.

Read More

13

MINUTE READ

The Cadence: How to Operate a SaaS Startup

You think you need a COO. What you really need is an operating philosophy.

Read More

6

MINUTE READ

Freemium vs Free Trial: Which is Better for SaaS Startups?

“Free” strategies have become an essential part of the winning formula for SaaS startups. But which model is better ?

Read More

8

MINUTE READ

The SaaS Metrics That Matter

One of the best features of SaaS businesses is how easy they are to measure. Only a handful of metrics really matter.

Read More

12

MINUTE READ

The SaaS Board Meeting

Soon after a startup raises its Series A round, it begins to have board meetings for the first time, and I’m often...

Read More

3

MINUTE READ

The Sacks SaaS Board Deck

The SaaS focused board deck template for you to use to help prepare for upcoming meetings.

Read More